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"E&M Consulting exceeded our expectations for our first development/subdivision map. Their professional sales team came to our office and had the map 90% sold out in the first week. As promised E&M did everything so that my staff could stay focused on other projects. The map was a big hit at our home show and has been very popular with the Realtors and home buying public. In addition the map has been a great promotional piece and the non dues revenue was a welcomed boost to our budget. I would highly recommend E&M Consulting to other Builder Associations looking for quality publications, professional sales and additional non-dues revenue sources."
-- Toy Wood , Executive Officer Greater Houston Builders Association
"We have done two development maps with E&M consulting with great results. The second edition was even more successful than the first with 95% of the advertisers renewing ads and an increase in the number of developments listed. E&M handles everything from start to finish including sales, layout, graphic assistance to advertisers and sign offs. There was no time commitment for our staff. The map has proven to be very popular with the home buying public and we look forward to the next edition. I strongly recommend E&M's development map publication to any builder association looking for an excellent tool to promote the association, the home building industry and for additional non-dues revenue."
- Earl McLeod, EO - Home Builder Association of Greater Columbia (SC) 803-256-6238
"We just completed the second edition of our development and subdivision map with E&M Consulting. Our first map was very well received by the home buying public, especially our Realtor® community, and we are excited to have the second edition! E&M’s professional sales approach has been extremely well received by our members and contributed to the great success of our second map, even in tough market conditions. The map project takes little to no staff time because E&M does all of the work; plus we can always use the non-dues revenue! I enthusiastically recommend E&M Consulting and the development map project to other associations looking to promote their association and for additional non-dues revenue sources.
- Franck H. Kaiser, Jr., CEO, CMP, MIRM
Executive Vice President/CEO Home Builders & Contractors Association of Brevard
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MAP FAQs What is an association map project? It is a map sponsored by an association for promotion of its members and geographic territory. The map helps promote the Association and it’s members, is a non-dues revenue source and assists people moving to or relocating within the area. Does this cost us anything and what are the advertising costs to the members? There is no cost or risk to the Association with the advertising cost ranging from $295 - $3995 for a business card size to a banner size. We ask so much from the members; are we going to the well too many times? This is the number one question from Associations (home builder, chamber, apartment, realty, etc.), Typically, 30%+ of members participating are first time advertisers on any Association project. Because this is an elective project, associations let members decide if this type of publication is right for them. Are there non-dues revenue and how much can be raised? Yes, through advertising sales, most Association projects have raised non-dues revenue with additional potential revenue raised by selling the maps. To date, E&M has raised over $300,000 in non-dues revenue! Where do associations distribute the maps? All advertisers will receive maps, and the remaining maps are distributed through association functions, CVB’s, realtor Associations, banks, mortgage companies, local corporate and chamber relocation packets, etc. There are other maps out there, what is the point for us to publish one? Your map is customized to promote your Association and is a great member benefit. Executive officers often receive compliments for having the “best map of the area”. How big of a membership do we need for this? We have completed successful publications for Associations ranging from 76 to 2400+ members! This sounds like a lot of work – how much is required? Map sponsors have commended us on how little work is required, because E&M takes on the responsibility of selling the advertising, creating the ads, mapping and printing the publication. Just ask your peers who have worked with us. Can we use this as a membership drive? Yes, our publications can and have generated memberships. To date, E&M has raised memberships for local Associations across the Country! My association territory is huge as it covers multiple counties. Can you do a map that big? Yes, it may not have all the roads down to the township level because of readability, but we have published maps encompassing 5+ counties. We are a cartographic company that customizes each map to the Association’s needs, boundaries and preferences. How do I get more information? Please contact dan@emconsultinginc.com. E&M has printed 450+ publications for builder associations, making us the leading publisher of customized digital map publications.
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